Sep 21, 2023
What We Cover In This Episode:
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What true SEO is really about and some frequent misconceptions about SEO that exists [2:14]
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Key things to be aware of with your Google Business Profile [5:29]
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Why it’s important to get clear about your services, location and the keywords you use on your website [12:01]
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Tips for interweaving the keywords you want to use into your Google Business Profile [13:01]
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Connie’s advice for gathering reviews and the ways doing this will impact your SEO [13:50]
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Hacks for discovering the best keywords to use [14:33]
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Final thoughts on integrating your brand messaging with SEO [15:48]
Quotes:
“Get clear about your service and your location keywords. Put yourself in the shoes of somebody in your area who’s searching for the things that you offer. What are they typing into Google? It may not be the same way that you describe your services.” [Connie, 12:13]
“You don't need to go get a fancy tool, you don't need to do keyword research and you don't need to figure out how many average searches there are a month. You just need the obvious ones, and if you do that, you are ahead of most local businesses.” [Connie, 15:23]
“I want you to feel confident that local SEO is not as
technically hard as you think it may be, but it can’t be ignored
and it’s not just going to happen.” [Connie, 18:05]
LINKS:
Learn More About Pixality's fitDEGREE-Integrated Web Design Services!
Get Connie’s Free Fitness Studio Website Content Workbook
Pixality’s Website & Free Resources
Connect with Connie & Pixality on Instagram
Episode 191: Industry Tea with Partner Pixality - How to Write a Website that Works
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