Nov 28, 2024
What We Cover In This Episode:
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Why showcasing member success stories can significantly boost engagement within your boutique fitness studio community [3:06]
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Effective strategies for choosing members to feature in your spotlights [3:39]
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Various achievements that can be celebrated in your member spotlights [4:56]
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How to utilize different formats to showcase these stories [5:41]
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Tips for motivating members to share their own spotlight stories and why this can be a powerful engagement tool [6:24]
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Practical advice on creating a plan to approach members and gather their stories [7:48]
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The optimal frequency for publishing member spotlights to maintain interest and engagement [12:06]
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How to design effective questionnaires to capture member stories and how to engage with spotlight subjects within your studio [16:02]
Quotes:
“When you share a member spotlight, it should rally the people. Everyone should be excited for that member and that member should be proud of their story….it should really rally the troops behind it. ” [Nick, 3:25]
“Beginner gains are inspiring because it gets someone off the couch to a starting point. Also, an advanced member should get a shoutout too. They get these incremental progressions throughout the later years when you reach an advanced stage, and it’s still a big deal for them to achieve something.” [Nick, 4:20]
“It can be self-kudos, or it can be about your instructors that work for you as well; they do a lot of stuff for you, your internal community and your external community.” [Megan, 14:59]
LINKS:
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